Alma Ben David

All Things Wise and Beautiful (2023-2024)

This project delves into the world of dog shows in Israel, tracing it’s roots in the European community and highlighting the contrast between this tradition and its Middle Eastern surroundings.
The many photos we took become an impossible mosaic of images, answering an unusual logic of description and reporting. The photos in the exhibition were selected and edited according to an eclectic principle that evokes new possibilities and endless categories which constitute a new index for the show/exhibition experience.

A collaboration with Lior Harel.

Chimera

Photography and art for Chimera- a magazine that seeks to deconstruct and reassemble the identity of children of immigrants from the Soviet Union in the 1990s. Through interviews and styling, the magazine presents people who, in their childhood, were considered “too white” for Mizrahim, “too Russian” for Ashkenazim, and “foreign” both at home and outside of it. The project aims to express the liminal experience of “third culture kids” – those who grew up between the heritage culture of their parents and the Israeli culture into which they were born and raised.

A collaboration with Lior Harel.

boys and boys

Photography and art direction for multiple projects, reflecting my personal interests and visual language. I focus on the male figure and cynically exaggerate the gender stereotypes, creating my own narratives.

ATA

Editing short reels for social media for the Israeli fashion brand ATA.

ATA

Photography and art direction for the Israeli fashion brand ATA.

A collaboration with Eden Degany.

spicy pudding with camel on top

A short film following Ran, an Israeli skater, who immigrates to Berlin by a magic disco box.

AI brand tests

In my creative process, I focus on identifying emerging trends and developing a visual language that reflects each brand’s unique voice. I work within a hybrid workflow that combines AI-driven tools with traditional editing software, enabling me to produce innovative videos with strong aesthetics and precise visual impact.

AR installations- Meta Spark Studio

1/ An installation turning my mom’s face into a digital filter, telling her story of immigration.

2/ An augmented reality and sound piece developed for the International Synth Design Hackathon

Clown game

A mobile roguelike action shooter, based on Sophia Volovik’s movie ‘that’s funny’.
2D assets courtesy of her.

horsemen

Made with Unreal Engine and blender, this short movie explores a new unit of the IDF, the horsemen. The interviewees are friends who enlisted after October 7th.